This Thanksgiving, Ortho Rhode Island began connecting with their community in a new way: a TV commercial that reaches traditional television and digital streaming viewers. The 30-second ad premiered for the kickoffs of the 4:30pm Dallas Cowboys game versus the Buffalo Bills on WPRI 12, and the primetime 8:20pm NFL matchup between The New Orleans Saints and the Atlanta Falcons on NBC 10, and will continue to run on various channels and platforms throughout 2020.
The ad, which will also be presented in 15-second versions, stresses Ortho Rhode Island’s most important mission: helping patients get back to the activities that matter most, whether it’s playing a sport they love or playing with their grandkids.
The commercial will air throughout the upcoming year during news hours on both NBC10 and WPRI12. You can also tune in to find the ad playing during Wheel of Fortune, award shows like the Oscars and the Grammys, and sports programming like the NFL Playoffs, March Madness, and the 2020 Summer Olympic Games.
Ortho Rhode Island is excited to reach more Rhode Islanders, and grateful to their team members who participated in the filming of the commercial – Dr. Matthew Plante, Dr. Anthony DeLuise, Dr. Winslow Alford, Regional Director of Rehabilitation Kyle Anderson, and physical therapist Tracy Gannon – and all the providers and staff throughout Ortho Rhode Island who help make great care possible.
